WEB ANALYTICS (SITESTAT)

@ 2006 MHW Group of Companies (All Rights Reserved)

SEARCH ENGINE OPTIMISATION (SEO)

Search Engine Optimization is the heart of Search Engine Marketing and Promotions.

The success of your search engine and online marketing program depends strongly on your ability to integrate search engine optimization into your overall marketing strategy. To realize your true online marketing potential, you must clearly define your search engine promotional goals and adapt your search engine marketing strategy to the ever-changing online consumer behavior and the unique ranking criteria of different search engines.

Search engines use a variety of factors to rank web sites such as;

 

· The right keywords for your website (URL)

· Web pages Optimiser

· Website Submission

· Results Tracking

· Pay-Per-Click (PPC) Campaign Management

· Link Popularity Improvement

 

 

 

 

 

 

MHW web analytics and seo

Make better online decisions

 

Sitestat gives you direct insight into the performance of your online business.

 

Fast, intuitive reports make it easy for you to make timely and informed decisions. Information that is vital to improve the returns from your marketing investments.

 

                                                                                         Where do visitors

                 Which campaigns                                        drop out of registration?

           Generate most revenue ?

                                                           Which search terms

                                                    have highest conversion? 

 

Campaign

Track performance of email, paid and organic search, banners and affiliate marketing to get more from your budget.

 

Content

See how visitors navigate, what they’re interested in and how they use internal search so you can improve their online experience.

 

Conversion

Analyse effectiveness of critical processes. Measure downloads, registrations and purchases to discover if you’re met your objectives.

Quick and Clear Answers

 

Sitestat makes web analytics simple, straightforward and accessible. Users at all levels from strategic to operational, can work with it straight away and get direct help when needed.

 

Sitestat’s extensive reporting can truly improve your online performance.

 

à Intuitive interface

à Clear reporting

à Instant access to real-time data

à Quick, easy set - up

à Custom Made Reports

à On-the-fly language switch

à Direct, local support

à Manual in five languages

à Hands-on product training

à 3rd party industry accreditation

à More than 800 clients

à More than 2,500 websites

à Best price to performance offering

 

We have a commitment to help every customer become a success. Our services consist of direct, in-depth help and assistance as well as various training possibilities.

 

We’re on your site

We believe that your company realizes the need to understand the results of the investments you make in order to achieve the goals you've established for your website whether those goals are actual online purchases, or requests for information, knowledge information, downloads of product demos or white papers, etc. Within search engine marketing campaigns your "investment" can, and must, be broken down to an extremely granular level in order to measure and more importantly - maximize, your results. You need to know what each keyword is generating for you in terms of both traffic and Return of Investment (ROI) in both from natural Search Engine Optimization (SEO) and Pay-Per-Click (PPC) programs. Only then can you and your SEO Mechanics campaign management team make the most informed decisions regarding changes to your targeted keyword list in order to maximize your ROI.

 

Ø        Measuring and maximizing ROI

Ø        Better Target Your Marketing Efforts

Ø        Optimize Conversions

Ø        Pinpoint Online Revenue-Enhancing Opportunities

Ø        Save On Customer Support - improving the efficiency of your online support to dramatically reduce your offline costs

Ø        Help Customers Help Themselves - path analysis indicates whether or not visitors are finding the information they need within

 

What does the Web Analytics help your organisation? Measure and analyze the results of your marketing efforts from web site visitors with SEO Mechanics' Website Analytics service. Whether the visitors originated from search engines, direct mail campaigns, e-mail campaigns or online newsletters, the metrics obtained can be used to enhance conversion (eg. downloads, purchases, memberships, etc.).